In a world where hectic schedules often dictate our meals, finding a balance between convenience and nutrition can feel like a compromise. Enter Annie's Super! Mac — the ultimate weeknight solution that delivers all the cheesy goodness your family loves, now with an extra boost of nutrition and ready in under 10 minutes.
The Need for Innovation
The creation of Annie's Super! Mac wasn't just about crafting another mac and cheese. It was about reimagining a beloved classic to meet the demands of today's health-conscious consumers.
“We heard from parents that they were seeking more protein in their kids’ diets,” said Kristi Tallerico, Annie’s Sr. R&D Food Scientist. “Through extensive consumer research, we identified a need for options that kept kids fuller longer and more satisfied.”
Thus, our R&D journey began with the goal to amplify the nutritional profile of our family-favorite Annie’s Mac without compromising on taste.